Digital Marketing Strategist  – Toronto, Canada | Permanent

Our client is looking for a Digital Marketing Strategist who will accomplish objectives and reach corporate and clients ambitious growth plans through digital channels and online engagement. This position plays a key part in implementing corporate campaigns and supporting paid media programs. It involves, planning, delegating and tracking, reviewing, and measuring results; usually all done using project management software. The Strategist will be responsible for programmatic advertising, display advertising, campaign development, digital strategy and lead generation.

Responsibilities:

  • Develop and manage social media strategies across various social networks including Facebook, Instagram, Twitter, Google +, YouTube, and more
  • Design and create visual assets for social channels using Adobe Creative Suite
  • Maintain an active presence with our online community by monitoring, responding, and maintaining relationships
  • Cultivate and nurture relationships with media, bloggers and online influencers
  • Identify opportunities by monitoring relevant social media news, trends, and technology
  • Align content and social media programs with SEO best practices
  • Analyze performance of channels, campaigns, and programs on a weekly and monthly basis
  • Be the day to day lead for the company's digital strategy including social media, blog, website content, e-mail programs, SEO and SEM
  • Implement tactical online marketing initiatives including event tracking, on site optimizations, keyword analysis, content creation, site auditing and competitive analysis
  • Setup and data analysis with Google Analytics
  • Develop complex pay-per-click campaigns from the ground up and execute the day-to-day management
  • Identify possible new digital marketing trends and opportunities

Requirements:

  • Experience in developing compelling marketing campaigns and collateral with a focus on email marketing, social and digital platforms that use various media and tactics to reach a targeted client base, enhance a corporate profile and drive sales
  • Experience using adobe products such as Photoshop, InDesign and Illustrator would definitely be a big plus

If this sounds like you, apply now!

Please apply for this position through our Online Registration System.

We appreciate your interest but due to time constraints we can only contact candidates in consideration. Creative Niche is dedicated to matching outstanding communication, design and interactive professionals with the right companies. If you are not contacted for the current role(s) for which you have applied, please be confident that your application will be electronically filed for future searches.

In accordance with the Accessibility for Ontarians with Disabilities Act, Creative Niche welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process for Ontario jobs. To request an accommodation, please contact Creative Niche.

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