Our Client
One of the largest car wash companies in the United States with more than 100 locations nationwide.
Business Challenge
With a rebrand recently completed, our client’s marketing department needed a Designer and Copywriter who could seamlessly adapt to their fast-paced environment and take the reins on rolling out design and copy based on new brand guidelines and brand voice.
Our Approach
Starting with a Senior Graphic Designer role, Creative Niche was able to create a short-list of candidates who worked in similar industries, had experience working cross-functionally, and understood the intricacies of a nationwide rebranding effort.
Having such a positive experience with Creative Niche, just a few months later the company reached out to find a Copywriter who could match the quality of work the Graphic Designer created. Within days, Creative Niche found and presented four outstanding candidates, with one being ultimately selected to join the company full-time.
The Results & Impact
The selected Senior Graphic Designer, who had over 14 years of experience, proved to be a true jack-of-all-trades who possessed not only exceptional design skills but also a collaborative spirit that aligned perfectly with our client’s culture. Their ability to seamlessly integrate into the marketing team and hit the ground running was instrumental in driving the success of the rebranding initiative.
Both the Graphic Designer and the Copywriter, who had more than seven years of experience in retail and agency, proved to be the ultimate hires for the client’s marketing team, as projects now had two experienced creative talents to drive success in future campaigns.
Our Client
Trailblazes groundbreaking methods for seamless motion, whether it's gliding on snow, cutting through water, conquering asphalt, navigating rugged terrain, or soaring through the skies with their state-of-the-art solutions.
Business Challenge
Our client was undergoing a period of transformation and growth, requiring specialized talent across multiple functions within their marketing organization. They needed leaders with deep expertise in CRM, customer intelligence, and business transformation to drive strategic initiatives across their portfolio of brands. Given the complexity of the mandates and the niche skill sets required, the client partnered with Creative Niche to identify and attract exceptional talent capable of making an immediate impact.
Our Approach
After gaining a thorough understanding of the organization's goals, team structure, and long-term vision, we developed a tailored search strategy for each role. Leveraging our deep industry knowledge and extensive network, we identified and engaged talent from leading organizations where candidates had developed the expertise, leadership capabilities, and transformational experience required to support the client's evolving business needs.
The Results & Impact
We successfully filled three critical roles, including two senior leadership positions, helping the client strengthen its CRM, customer intelligence, and transformation capabilities. By securing high-calibre talent across both strategic and executional functions, we enabled the organization to accelerate key initiatives and support long-term growth.
Our Client
A leading energy provider that serves millions of commercial and residential customers.
Business Challenge
In a highly competitive energy services market, the company set out to strengthen its digital and product teams while navigating a growing demand for specialized talent in digital marketing, product design, and data analytics. These hires were critical not only to supporting team growth, but also to driving innovation, accelerating digital sales initiatives, and enhancing product management capabilities across Canada and the U.S. markets.
Our Approach
Through our Full-Time Search service, we sought to identify and place exemplary candidates to contribute to the company’s digital transformation. By gaining a deep understanding of the unique culture and goals, we were able to tailor our search and selection process.
Creative Niche was able to find a range of expert candidates for each role and help the client narrow down their choices. This resulted in offers being sent to the chosen candidates in under two weeks with quick sign backs, so the client could spend time focused on their priorities and demands.
The Results & Impact
This collaboration has led to the creation of a true "dream team" capable of pushing the boundaries in energy services. The new hires have significantly contributed to the company's product management and digital sales efforts, positioning them as an innovative leader within the energy sector.
Testimonial
“I was looking to hire someone with CX experience but that was still fairly junior (room to grow). I had been referred by a colleague to Creative Niche because I was told they take all the hard work out of recruiting and only present great, qualified candidates. Working with the team was so easy and we found our perfect candidate almost right away!” – Director, Customer Management
Our Client
This tech business provides unique, accessible, curriculum-aligned experiences to support the education industry. To continue their worldwide reach and impact in the education space, they need consistent access to top creative talent.
Business Challenge
Recognizing their limitations in creative resources, the goal was to find amazing creative contractors who could deliver on projects as needed. Not wanting to spend their own time finding, vetting and then onboarding contractors, the organization knew they needed to find a recruitment agency that could facilitate the process. Not only would this provide creative contractors for projects as needed, but it would also allow their own Talent & HR teams to stay focused on their expertise, which was hiring for roles outside of creative.
Our Approach
With speed being an emphasis as well as finding great creative talent, Creative Niche positioned its Freelance & Contract service as not only the best way to find talent, but also the easiest way to manage their onboarding and payroll.
The company required creatives who not only understood the technology space, but who also had a strong grasp of SaaS to design creative that would drive conversions. Creative Niche tapped into its network of businesses leading in the technology space to successfully locate candidates that exceeded the company’s expectations.
The Results & Impact
For over four years Creative Niche has been able to support this organization to achieve their acquisition goals with creative talent. Knowing the type of people they’re looking for has made the process seamless, and when needs arise the client reaches out to Creative Niche knowing we’re able to provide resources with minimal energy exerted on their side.
Being able to cover everything from onboarding to payroll and remove that from their tasks, the client has been able to focus on what they do best: create amazing educational products for their users.
Our Client
This emerging Toronto-based real estate developer focuses on high-density sustainable living, design, and community development. They focus on projects that will impact the Toronto skyline while respecting and protecting the city’s existing public spaces.
Business Challenge
Working in the massively energetic Toronto market, this real estate developer needed a brand image that matched. Unsure of where to start, and not having internal staff with the required creative expertise, the developer knew they needed a recruitment agency that could provide them with the resources they needed to match their creative ambitions.
Our Approach
Recognizing that the client's most immediate need was creative support, we took a strategic approach to identifying a highly adaptable Brand Designer who could help establish and elevate the brand across multiple touchpoints. From visual identity development and website rebranding to social content and marketing collateral, this individual provided the breadth of expertise needed to create consistency and momentum across the brand.
As the client's needs evolved, so did our support. By identifying opportunities to strengthen their brand storytelling and market presence, we introduced additional specialized talent, including copywriters, a presentation designer, and a social media expert. This flexible, scalable approach gave the client access to the right expertise at the right time, helping them build a stronger and more cohesive brand.
The Results & Impact
For over two years Creative Niche has been the developer’s go-to for all creative hires. In addition, Creative Niche has been able to provide as-needed access to top creative talent, as well as a way to continue an ongoing relationship with the initial Brand Designer on an ad hoc basis.
Testimonial
“I lead a quickly growing business with creative needs, but no internal expert. We outsourced our rebrand, website, collateral, and ongoing creative projects to Creative Niche and it couldn’t have been easier. We got on-demand access to high-quality freelance talent hand-picked for our projects, while Creative Niche handles all the onboarding, payroll, and paperwork, letting us focus on the project. The team is responsive, energetic, knowledgeable, and good at what they do. We’re especially happy to work with a local, woman-owned and women-led business. Highly recommended.” - Vice President
Our Client
This adored Canadian grocery chain is renowned for offering premium products with a focus on quality, freshness, and exceptional customer service both in-person at one of their stores are online through their successful grocery delivery services.
Business Challenge
Working to change team structures with an emphasis on being budget-conscious, the client knew they would require candidates who could deliver in a multitude of ways on a wide variety of projects. With an emphasis on the marketing and creative teams this meant finding talent who could start delivering day one, whether it was a Digital Content Specialist, Flyer Production Designer, or Copywriter, they needed to have a mind focused on getting work done creatively and efficiently.
Our Approach
Knowing that timelines to complete projects were often short, Creative Niche developed a method to identify, qualify and present talent accustomed to working in fast-paced environments and the flexibility and openness to feedback and changing priorities. With needs that varied month-to-month, Creative Niche worked with creative and marketing hiring managers to fill roles that were vital to projects.
The Results & Impact
Over years of our successful partnership, Creative Niche has been able to deliver solutions and talent to meet our client’s ever-changing needs and the demands during their peak periods which has resulted in over 50 successful placements.
Successful Freelance & Full-time Positions Filled:
- Advertising Design Manager
- Consumer Insight Analyst
- Copywriter
- Digital Content Specialist
- French Translator
- Graphic Designer
- Junior Production Designer
- Magazine Proofreading
- Marketing Manager
- Production Designer
- Proofreader
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